Education [Day 2] Answers to questions

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In this section, you can ask questions about the second day of training, and we will try to answer them promptly.

 

[Udo]

Hello FB Killa Team, i recently thought about starting to promote offers on Clickbank where you send traffic from FB to prelander and then they go watch VSL presentation and potentially make a purchase.
But i noticed by what you are telling here and networks like dr.cash adcombo.com and so on that you guys work on a complete different approach where everything goes through call center.

Can you give me an explanation on why you only do it like this and what would be pro;s and con;s of each side


Thank you very much in Advance

 

[knowmoresleepless]

Hello! It's great to hear that you're exploring different methods for promoting offers, such as Clickbank and other networks like Dr.Cash and AdCombo. Each approach to affiliate marketing has its own set of advantages and challenges, especially when considering different models like direct sales via VSL (Video Sales Letters) and call center-based operations. Here’s a breakdown to help clarify the pros and cons of each:

​

Direct Sales via VSL (Video Sales Letters)​

Pros:
Automation and Scalability: This model allows for a high degree of automation. Once your funnel is set up and optimized, it can handle a large volume of traffic and conversions without much ongoing intervention.
Immediate Conversion: With VSLs, the goal is to convert the customer immediately. This can lead to quicker revenue generation as the entire sales process is designed to lead the customer to make an instant purchase.
Global Reach: You can target a global audience easily, as the sales process doesn't require localized call centers or language-specific sales agents.

Cons:
Higher Initial Resistance: Customers might be more hesitant to make a purchase without personal interaction, especially for higher-priced items.
Dependence on Content Quality: The success of the VSL model heavily depends on the quality of your video and script. A poorly executed VSL can drastically reduce your conversion rates.
Less Personalization: While you can segment your audience and somewhat tailor your content, it lacks the personal touch that can be achieved with direct human interaction.

​

Call Center-Based Sales​

Pros:
Higher Conversion for Complex Products: For complex or high-ticket items, having a call center allows for detailed explanations and handling of objections, which can significantly increase conversion rates.
Enhanced Trust: Direct interaction with a sales representative can build more trust compared to automated digital sales methods.
Better Customer Qualification: Call centers can better qualify potential customers, ensuring that effort is spent on leads that are more likely to convert.

Cons:
Higher Costs: Running a call center involves significant costs, including staffing, training, and telecommunications.
Scalability Issues: Scaling a call center operation is more complex and resource-intensive than scaling a digital sales funnel.
Geographic and Language Limitations: Depending on the languages your call center supports, your market reach might be limited.

​

Choosing the Right Model​

The decision on which model to use can depend on several factors:
Product Type: Complex products or services that require trust-building and detailed explanations might benefit more from a call center approach.
Market Audience: Consider the preferences of your target market. Some demographics may prefer human interaction over digital transactions.
Cost Considerations: Assess the budget you have available. Starting with VSLs might be more cost-effective if budget constraints are tight.
Test and Optimize: Regardless of the chosen method, it’s crucial to continuously test and optimize your approach based on performance data and feedback.

In essence, whether you opt for a direct sales approach via VSL or a call center-based model can largely depend on the specific needs of your business, the nature of the product you're selling, and the characteristics of your target audience. Both methods have their place in digital marketing, and many successful marketers use a combination of both to maximize their reach and effectiveness.

 

[Udo]

Hello! It's great to hear that you're exploring different methods for promoting offers, such as Clickbank and other networks like Dr.Cash and AdCombo. Each approach to affiliate marketing has its own set of advantages and challenges, especially when considering different models like direct sales via VSL (Video Sales Letters) and call center-based operations. Here’s a breakdown to help clarify the pros and cons of each:

​

Direct Sales via VSL (Video Sales Letters)​

Pros:
Automation and Scalability: This model allows for a high degree of automation. Once your funnel is set up and optimized, it can handle a large volume of traffic and conversions without much ongoing intervention.
Immediate Conversion: With VSLs, the goal is to convert the customer immediately. This can lead to quicker revenue generation as the entire sales process is designed to lead the customer to make an instant purchase.
Global Reach: You can target a global audience easily, as the sales process doesn't require localized call centers or language-specific sales agents.

Cons:
Higher Initial Resistance: Customers might be more hesitant to make a purchase without personal interaction, especially for higher-priced items.
Dependence on Content Quality: The success of the VSL model heavily depends on the quality of your video and script. A poorly executed VSL can drastically reduce your conversion rates.
Less Personalization: While you can segment your audience and somewhat tailor your content, it lacks the personal touch that can be achieved with direct human interaction.

​

Call Center-Based Sales​

Pros:
Higher Conversion for Complex Products: For complex or high-ticket items, having a call center allows for detailed explanations and handling of objections, which can significantly increase conversion rates.
Enhanced Trust: Direct interaction with a sales representative can build more trust compared to automated digital sales methods.
Better Customer Qualification: Call centers can better qualify potential customers, ensuring that effort is spent on leads that are more likely to convert.

Cons:
Higher Costs: Running a call center involves significant costs, including staffing, training, and telecommunications.
Scalability Issues: Scaling a call center operation is more complex and resource-intensive than scaling a digital sales funnel.
Geographic and Language Limitations: Depending on the languages your call center supports, your market reach might be limited.

​

Choosing the Right Model​

The decision on which model to use can depend on several factors:
Product Type: Complex products or services that require trust-building and detailed explanations might benefit more from a call center approach.
Market Audience: Consider the preferences of your target market. Some demographics may prefer human interaction over digital transactions.
Cost Considerations: Assess the budget you have available. Starting with VSLs might be more cost-effective if budget constraints are tight.
Test and Optimize: Regardless of the chosen method, it’s crucial to continuously test and optimize your approach based on performance data and feedback.

In essence, whether you opt for a direct sales approach via VSL or a call center-based model can largely depend on the specific needs of your business, the nature of the product you're selling, and the characteristics of your target audience. Both methods have their place in digital marketing, and many successful marketers use a combination of both to maximize their reach and effectiveness.

Thank You Very Much Bro, this is very Helpfull

Im planning to promote Nutra/Weight loss offers, in this case would you say that having a team of strong sales people for that speific GEO, will lead to more conversions, rather then just sending them to an auotmated sales process all online, for this specific vertical

Best Regards

 

[knowmoresleepless]

Thank You Very Much Bro, this is very Helpfull

Im planning to promote Nutra/Weight loss offers, in this case would you say that having a team of strong sales people for that speific GEO, will lead to more conversions, rather then just sending them to an auotmated sales process all online, for this specific vertical

Best Regards

Hi my friend! I'm little bit don't understand what's you mean... If you read this education you get a lot of knowling about arbitrage traffic and can gets a lot of lead without team really!) Follow the topick step by step. )))

 

[Udo]

n

Hi my friend! I'm little bit don't understand what's you mean... If you read this education you get a lot of knowling about arbitrage traffic and can gets a lot of lead without team really!) Follow the topick step by step. )))

So look bro, i want to launch my own weight loss offer, im looking to build a call center with 10 agents, and i will be doing the media buying myself with my brother, can you tell me which approach in terms of the funnel set up will be the most profitable taking into consideration these factors, THANK YOU VERY MUCH, Everything here is so helpfull

 

[knowmoresleepless]

So look bro, i want to launch my own weight loss offer, im looking to build a call center with 10 agents, and i will be doing the media buying myself with my brother, can you tell me which approach in terms of the funnel set up will be the most profitable taking into consideration these factors, THANK YOU VERY MUCH, Everything here is so helpfull

Hey! Launching your own weight loss offer with a call center and handling media buying sounds like a great plan. Setting up an effective funnel is crucial for maximizing your profits and ensuring a smooth operation. Here’s a breakdown of how you might want to set up your funnel considering the factors you've mentioned:

1. Landing Page Creation​

Start with a strong, conversion-focused landing page. This page should clearly communicate the benefits of your weight loss product, include engaging content like testimonials, before and after photos, and clear calls-to-action (CTA).

Key elements to include:​

• Compelling Headline: Grab attention and make the value proposition clear.
• Engaging Media: Videos or images that show product effectiveness.
• Social Proof: Testimonials, user reviews, and expert endorsements.
• Strong CTA: Encourage visitors to fill out a form or call the center directly.

2. Lead Capture Strategy​

On the landing page, include a form to capture lead information such as name, email, and phone number. Offer something of value in return for their details, like a free e-book or a discount code for their first purchase.

3. Call Center Integration​

Once a lead submits their information:

• Immediate Call Response: Set up an automatic dial-out from your call center as soon as a lead form is submitted. Immediate response times significantly increase conversion rates.
• Scripted Calls: Prepare scripts for your agents that guide them through handling objections, explaining the product benefits, and closing the sale.

4. Retargeting Campaigns​

Use retargeting ads to capture leads that didn’t convert on the first visit. Tailor these ads based on the interaction they had on your site. For example, visitors who filled out the form but didn’t purchase can get ads that remind them to complete their purchase, possibly with an added incentive.

5. Email Follow-ups​

Set up an email drip campaign for all captured leads:

• Educational Content: Send information that positions your product as a solution to common weight loss challenges.
• Engagement Content: Regular updates, success stories, and customer testimonials to keep leads engaged.
• Special Offers: Periodic discount offers or bundle deals to encourage a purchase.

6. Optimization and Scaling​

Continuously test and optimize:

• A/B Testing: Regularly test different versions of your landing pages, ads, and emails to find out what works best.
• Feedback Loop: Use customer feedback and call center data to refine your approach. Monitor what questions or objections are common and adjust your marketing materials accordingly.

7. Compliance and Legal Checks​

Ensure all your marketing materials, especially in the health and weight loss industry, comply with regulations like those from the FDA or local authorities to avoid legal issues.

8. Technology and Tools​

Invest in good CRM software to manage leads and analyze customer interactions efficiently. Use tools for A/B testing, landing page creation, and email automation to streamline operations.

Launching with this structured funnel approach allows you to efficiently capture leads, nurture them, and convert them into paying customers while maintaining a high level of personal interaction through your call center. Keep testing and adapting based on performance metrics and customer feedback to keep improving your conversion rates and profitability.

Good luck with your weight loss offer! If you need more detailed help or specific tool recommendations, feel free to ask. Cheers!

 

[Udo]

Hey! Launching your own weight loss offer with a call center and handling media buying sounds like a great plan. Setting up an effective funnel is crucial for maximizing your profits and ensuring a smooth operation. Here’s a breakdown of how you might want to set up your funnel considering the factors you've mentioned:

1. Landing Page Creation​

Start with a strong, conversion-focused landing page. This page should clearly communicate the benefits of your weight loss product, include engaging content like testimonials, before and after photos, and clear calls-to-action (CTA).

Key elements to include:​

• Compelling Headline: Grab attention and make the value proposition clear.
• Engaging Media: Videos or images that show product effectiveness.
• Social Proof: Testimonials, user reviews, and expert endorsements.
• Strong CTA: Encourage visitors to fill out a form or call the center directly.

2. Lead Capture Strategy​

On the landing page, include a form to capture lead information such as name, email, and phone number. Offer something of value in return for their details, like a free e-book or a discount code for their first purchase.

3. Call Center Integration​

Once a lead submits their information:

• Immediate Call Response: Set up an automatic dial-out from your call center as soon as a lead form is submitted. Immediate response times significantly increase conversion rates.
• Scripted Calls: Prepare scripts for your agents that guide them through handling objections, explaining the product benefits, and closing the sale.

4. Retargeting Campaigns​

Use retargeting ads to capture leads that didn’t convert on the first visit. Tailor these ads based on the interaction they had on your site. For example, visitors who filled out the form but didn’t purchase can get ads that remind them to complete their purchase, possibly with an added incentive.

5. Email Follow-ups​

Set up an email drip campaign for all captured leads:

• Educational Content: Send information that positions your product as a solution to common weight loss challenges.
• Engagement Content: Regular updates, success stories, and customer testimonials to keep leads engaged.
• Special Offers: Periodic discount offers or bundle deals to encourage a purchase.

6. Optimization and Scaling​

Continuously test and optimize:

• A/B Testing: Regularly test different versions of your landing pages, ads, and emails to find out what works best.
• Feedback Loop: Use customer feedback and call center data to refine your approach. Monitor what questions or objections are common and adjust your marketing materials accordingly.

7. Compliance and Legal Checks​

Ensure all your marketing materials, especially in the health and weight loss industry, comply with regulations like those from the FDA or local authorities to avoid legal issues.

8. Technology and Tools​

Invest in good CRM software to manage leads and analyze customer interactions efficiently. Use tools for A/B testing, landing page creation, and email automation to streamline operations.

Launching with this structured funnel approach allows you to efficiently capture leads, nurture them, and convert them into paying customers while maintaining a high level of personal interaction through your call center. Keep testing and adapting based on performance metrics and customer feedback to keep improving your conversion rates and profitability.

Good luck with your weight loss offer! If you need more detailed help or specific tool recommendations, feel free to ask. Cheers!

Amazing, thank you very much bro